Power in Motion. Quality in Parts.

production areas in Europe and Turkey
production areas in Brazil
product groups for integrated maintenance
offices around the world
auto parts
All ABSEL products are manufactured at factories certified and meeting international quality standards ISO/IATF 16949, ISO 9001, IS0 14001
ABSEL auto components are created to serve the models of European and Asian automakers
Strict quality control of ABSEL spare parts is carried out at all stages of production: from the selection of raw materials to packaging

We guarantee

Value for money
Buying ABSEL spare parts, you get a high-quality product at an affordable price.
Compliance with high quality standards in the production of ABSEL spare parts ensures your safe operation of the car
Extended Warranty
Providing an extended warranty for the entire ABSEL product line
Get expert advice
You can ask your questions to an ABSEL specialist

About company

The history of ABSEL brand started in 1995 in Cyprus with a small family car service station and a store selling spare parts for premium cars. Years of hard work, the desire to provide customers with quality products, and a team united by one goal led to the construction of a differentiated business, inextricably linked to the automotive industry, and ensured ABSEL's reputation as a reliable partner. The gained experience and competencies became a solid basis for the creation of our own brand of spare parts, ensuring success at the start of the project and sustainable development.

By 2023, the company's portfolio, in addition to direct distribution of spare parts and lubricants with a wide customer base in the CIS, Transcaucasian republics, Europe, Middle East and Africa, includes such lines of business as official dealership of premium European and Asian cars, professional event management for the automotive industry and franchise of a network of service stations. Currently, the company's business units are located in 6 countries on 2 continents. The ABSEL production headquarters located in the UAE, as well as the Production Coordination Center located in Istanbul, provide the group's customers with quality products manufactured at the largest production sites in Europe and Asia.


Affordable quality
In the production of ABSEL products, the quality of parts is the top priority.
Attention to the client
We are attentive to the wishes of customers, so we offer all the necessary spare parts for professional repair and maintenance of modern cars.
Every day we increase turnover, expand the range of products with new positions, and scale up our presence. Our goal is to make ABSEL parts as affordable as possible.

Representative offices

Territory of representation
Middle East, Asia and North Africa
Jebel Ali Free Zone South, Dubai, UAE
Phone number
+971 50 896 0071


ABSEL Brand at AUTOMECHANIKA DUBAI 2023: A Remarkable Milestone!

ABSEL brand proudly participated in the momentous 20th-anniversary edition of AUTOMECHANIKA DUBAI 2023. As the Middle East's largest international automotive aftermarket exhibition, it showcased a dazzling array of automotive innovations with representatives from 61 countries bringing forth their offerings. This grand event, held from October 2 to 4 at the esteemed World Trade Center, drew the attention of over 52,000 discerning attendees.

Our esteemed visitors at the ABSEL booth were introduced to our extensive range of spare parts and technical fluids, celebrated for their hallmark qualities: quality, reliability, durability, and cutting-edge technologies. They were also brought up to speed on the latest trends and innovations in the ever-evolving automotive industry. ABSEL team successfully forged new business partnerships, cemented contracts with international collaborators, and deepened their insights into the dynamics of the modern automotive sector.

ABSEL batteries are already on sale!

Dear partners! We are glad to inform you that ABSEL brand batteries are on sale now. High-tech premium class batteries meet international quality and safety standards. ABSEL batteries comply with European standards and are produced in factories certified and compliant with international quality standards ISI/IATF 16949, ISO 9001, ISO 14001.

ABSEL batteries are manufactured using modified SLI / AGM technologies. The use of innovative calcium (Ca) alloy grids provide increased resistance to vibration and instant engine start-up and reliable power supply in all conditions, ensuring high performance over a wide temperature range. Having our own testing center guarantees quality control at all stages of the production process. All ABSEL batteries have a safe and maintenance-free design.


ABSEL non-freezing liquid is already on store shelves!

We are glad to present the new ABSEL product - a non-freezing liquid that works effectively even in very low temperature conditions.

We are open and invite you to cooperation!

Add ABSEL auto components to your business - increase sales and increase the number of satisfied customers. Fill out the feedback form - we will contact you as soon as possible! We guarantee an honest and mutually beneficial partnership.

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